We power peak
performance.

We invented digital coaching over a decade ago. Since then, we’ve pioneered human transformation to power performance. At BetterUp, we integrate technology, behavioral science, and human expertise to accelerate growth and drive performance at scale.

See what’s possible
with the Human Transformation Platform.

See BetterUp in action—from in-the-moment coaching to data-driven insights that unlock lasting performance.

Request a demo

What makes our coaching unrivaled?

BetterUp has the world’s largest behavioral dataset in coaching — and proven outcomes.

4+ million coaching sessions delivered

4,000+ ICF certified coaches globally

750+ organizations transformed

BetterUp’s Human Transformation Platform delivers real change

90%

of members feel less stress

+149%

increase in resilience

+181%

increase in productivity

+222%

increase in team agility

Our Science Board

Science is at the core of everything at BetterUp. Our internationally renowned Science Board
brings deep expertise and innovative research techniques to power our ongoing breakthroughs.

Brené Brown, PhD

Research professor and author

Adam Grant, PhD

Organizational psychologist

Quinetta Roberson, PhD

Psychology Professor at Michigan State University

Martin E.P. Seligman, PhD

Director of the Positive Psychology Center, UPenn

See all members>

Our mission

Help people everywhere live their lives with greater clarity, purpose, and passion.

Our values

Our values shape who we are, how we work, and why we show up every day. They’re more
than just principles — they’re a promise to our customers, our partners, and each other.

Courage

Dare often and greatly.


Empathy

Innovation starts with understanding.

Craftspersonship

Find meaning through crafting excellence.


Grit

Perseverance driven by passion.

Playfulness

Great ideas come from health and happiness.


Zest

What sets you apart makes us unique.

Our leadership team

We’re innovators, behavioral scientists, talent management strategists, and consumer product
experts that aim to make everlasting change for our customers, coaches, and partners.

Alexi Robichaux

Co-founder & CEO

Eduardo Medina

Co-founder & COO

Jolen Anderson

Chief People Officer

Martin E.P. Seligman, PhD

Director of the Positive Psychology Center, UPenn

See all members>

BetterUp offices

San Francisco, CA
Austin, TX
Washington, D.C.
London, UK
Amsterdam, NL
Toronto, Ontario